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  • Hayleigh Hayhurst

How To Make Your Podcast A Business

Want to go full-time into your podcast? Here are 3 things that my most successful clients do to ensure they make money from their podcast!


It is a dream for many podcasters to go full-time and make a substantial income from their podcast.


We may just start our podcast off as a hobby, but then quickly realize it can be *a lot* of work, and want to make some $$$ from it. Totally reasonable (and achievable!)





Step 1: Make Time for your podcast

This may sound like a given, but to go full-time, you need to work on your podcast full time. Networking is one of the most important parts of having a successful podcast, so block out your time like this: content creation, networking with listeners, networking with potential guests, and networking with potential sponsors.


My most successful clients spend at least 10 hours a week on their podcast.. and it's paying off in success and money!



Step 2: Strategize Your Podcast

If you are going into your podcast with just blind faith, you may fall short. I help my clients create a posting schedule, an outreach schedule, and we talk about their goals on a very deep level because you need to start working towards your future goals today.


If your goal is to be picked up by a huge corporation, you need to get in front of their eyes TODAY.


Monetization does not just happen overnight. You NEED a strategy. If you need help coming up with a strategy, send me an email hello@espressopodcastproduction.com or book a call with me here: https://calendly.com/hayleighhayhurst



Step 3: Connect and reach out to your ideal audience daily!

Like I mentioned above, your ideal audience will not just fall into your lap. You need to work to connect with them! The first step is to really decide who your ideal audience is. Really get to know them, describe them, figure out where they hang out, what they enjoy, what they want to learn, what they value.


Seriously.. get to know them!


The next step is to find them and message them with the intent to connect with them! Be genuine, and they will genuinely want to listen. This is so so important, trust me.


These are just 3 mindset shifts that you will need to actually go PRO! So start today!


I talked about this topic in my Free Facebook Group, click below to watch the video to get more details!




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